Project objective
We developed a landing page to present Aleca Sports and its beach tennis products. The proposal was to bring the brand's identity closer to the sporting universe and give space to equipment as central elements of communication.
Visual direction and design choices
Green, black and white create contrast to highlight the rackets and other products. The cut-out compositions and graphic elements follow the movement language of the sport. The light background in part of the sections keeps the texts and equipment details visible.
Presentation structure
The opening presents the brand and products; the following blocks develop their differences and sporting references. This distribution allows visual impact and information to alternate. The case records the presentation page published in the portfolio, focusing on Aleca's design and communication.
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Agência Render develops websites, landing pages and digital pieces with their own identity and a presentation aligned with your business. Tell us what you need and let's plan the solution for your brand.
